More than just Search Engine Optimisation

More than just Search Engine Optimisation

ableSEO London

Website design and company promotions

ableSEO has been established for many years now and we have helped build many company profiles and help promote their online presence. We have experience in all forms of computer aided design using all main type of design packages. In addition to software based design, we also offer a wide range of hardware computer services.

Software Design Services

  • Domain Names
  • Hosting Services
  • Website design 
  • Blog Design
  • Search Engine Optimisation
  • Google Adwords Campaigns
  • Google Adsense
  • Social Networking Profiles
  • Paid Facebook Campaigns
  • Software Installation / OS Upgrades
  • Design Services – Stationary / Logo etc

Hardware Services

  • Networking Installations
  • Cable runs
  • Router installation
  • Router troubleshooting
  • Computer upgrades
  • RAM / Memory upgrades
  • Hard drive cloning / repair / upgrades
  • File retrieval from wiped drives
  • Broadband / Internet issues
  • Photography Services
  • Mac or PC experience

Search Engine Optimisation

Promote your business on the internet

An ever changing world of technology

The world of websites and business promotions is an ever changing place. With websites now being over 25 years old, there has been a lot of change in recent times to how they are designed, function and look. As a result, this is especially relevant with regard to the numerous devices now used to view websites and the information held within.

Websites with flair and functionality

We create websites as per the customer requirements and quote directly for each design. As well as bespoke designs, we can also use templates to reduce the cost to the customer where appropriate if they desire. We can create websites in WordPress to enable a fully responsive website with the ability of adding plugins where required. This also allows for customer access to create users and blogs etc.

Fresh is good

Google are regularly updating their search algorithms to ensure a fair reflection of online presence relating to individual companies. Therefore, Google does not encourage excessive SEO techniques and as such displays higher quality websites at the top of Google’ search results. They take a lot of information in calculating the relevance of search results and they depend on many factors.

Social Networking

To assist in obtaining better results on search engines, we advise your company promotes itself on social networking such as Facebook, Google+, Twitter, LinkedIn etc., all services which we can provide for you. Most noteworthy is the fact that the young generation seem less interested in normal television channels compared to only a few years ago. As a result, they watch video streaming routinely, such as YouTube. Hence, we recommend making company videos and uploading them for general view wherever possible.

Functionality within the workplace

While we design websites, that’s not all. Because we work in association with Compass Computing we are able to design and create bespoke databases for your company accounting or inventory needs. More details can be supplied on request.

Competitive Pricing

We have an individual pricing approach

We also offer very competitive prices for our whole range of services in London and the UK. Because we are a small company we are able to offer a friendly and personal approach with our services tailored to the customer on an individual basis. As a result, the pricing reflects this with a tailored quotation for each job.

More emphasis is now being placed upon social networking sites and websites with current relevant content which appeals to the visitor. Because we work closely with our customers we adhere to Google’s rules and regulations while creating the most effective website to attract potential customers.

Tailored Service

A detailed individual analysis

Either you are going for a new website, or rather you are just updating, we will carry out a study of your site to see what issues need to be addressed. We also identify the amount of work required to produce a site that Google will recognise and promote. We then give an open and honest quotation for the amount of website adjustment required.

In conclusion, contact us today for a detailed analysis on how we can improve internet traffic to your business. This, in turn, will probably increase sales. Either go to the contact page to see how we can help you or send us your requirements.

The importance of company promotions

Why You Should Act Now

First of all, some people not involved in website optimisation often find it difficult to understand the different methods involved in search engine optimisation. Therefore, if you have to explain the basic SEO concepts to others, then the following information may assist:

1. Popularity – Link Building

Quite simply, the more fresh and interesting your website, the more other websites will link to it and it will increase in popularity. This, in turn, will be recognised by the search engines and you will be promoted up the results!

2. Different link types:

The relevance of a link is carefully considered by search engines. Links from relevant sites are the most helpful. A link from a popular site itself is more valuable to a link from a less popular website. Links from social networking can be useful.

3. Maintain website updates

There will always be stiff competition who are attempting the same end result as you. Therefore, maintaining a current website optimisation programme is important. ableSEO London will strive to implement the best strategies possible within your budget.

4. Resist buying links

Buying links can be viewed by some search engines as editorial votes. Google actually penalises web sites who buy links. Also resist excessive optimisation offered by other companies. These types of heavy link building and purchased links have now created problems for those websites.

5. Problems with redirects

Spammers have used redirects over the years and some search engines have difficulty with redirects. If you are going to redirect, then use a “301” redirect. Search engines follow a 301 and pass links from the old to the new.

6. Duplicate content causes problems

You should not promote more than one domain for the same website content. You should have unique content for all of your web pages.

7. So, why optimise?

Search engines quite simply index web pages. The text on each page is analysed and the results calculated accordingly. Keyword density, when it is right, helps the search engine consider the web page relevant. Too many keywords and a wrong density can cause the search engine to penalise a site. Content is now the overriding factor. Make your website current and update it with good interesting content and the search engines (as well as the human visitors!) will love it. This will then catapult you up the search engine rankings.

8. The key to success – Make your website interesting and current

Carefully choose the right content to be targeted at a specific area. The perfect content is targeted and leads to an increase in sales. So contact ableSEO London today for a comprehensive analysis of your business and see how we could help. We look forward to hearing from you.

As a result

Finally, we are here to provide you with the tools you need to present your business on the digital platform and create a noteworthy relevant website for all to see.

Compass ComputingCompass Computing

We work in association with Compass Computing and as such can offer a wider range of excellent services. A short description of each are as follows:

    • Single or multiple user bespoke databases including all levels of forms, reports and automation.
    • Full web site design including forms, cgi, Javascript, ASP, CSS and graphics are available.
    • On line shopping features.
    • Database driven if required.
    • From conception to completion.
    • Different levels of design according to your individual needs.
    • From basic design to complete company image.
    • Images, logos, layout and editing. Even company stationery and brochures.
    • The possibilities are endless.
    • Business Cards, envelopes, compliment cards
    • Crackback calendars
    • Media promotion stationary
    • Product promotion
    • Bespoke network solutions.
    • Computers built and installed.
    • Data back-up solutions.

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